LUVXR

Professionally known as LUVXR (pronounced LOVER), is an emerging force in the alternative/ pop music scene. Born in the culturally rich South Bronx, New York, Ayden's early exposure to the city's vibrant music and arts set the foundation for his artistic journey. However, a significant chapter of his life began when he moved to Orlando, Florida at the age of 8. This move marked a pivotal shift in his musical exploration and growth. LUVXR's passion for music is deeply rooted in his family, particularly influenced by his father, a renowned Latin Hip Hop and Reggaeton artist who was prominent in the 2010s. 

Despite their differing musical styles, his father's legacy provided a rich, creative backdrop that ignited LUVXR's own musical aspirations. While his musical roots began in the Bronx, LUVXR's identity as an artist was further shaped by his later experiences in Florida. Currentlya student at Florida Gulf Coast University (FGCU) in Fort Myers, he hasembraced the local culture and community, which have become integral to his music and personal identity.LUVXR’s musical journey is characterized by a blend of introspective lyrics and infectious beats, drawing from the raw energy of the Bronx and the eclectic vibes of Florida. His commitment to his craft was evident from his high school years and has only intensified during his time at FGCU. Here, he began producing original tracks right from hisdorm room, steadily progressing to professional studios in the area.

With over 10,000 worldwide streams and hit singles like "DUMB" and "Confide in Me", LUVXR is not only a testament to his roots and influences but also a fresh voice in the music industry, ready to shape its future. LUVXR's talent and dedication have not gone unnoticed, as evidenced by his inclusion in prestigious events such as the Eagle Radio Music Festival. He earned the opportunity to perform in front of 20,000 students, sharing the stage with renowned artists like Arista Records artist Paul Russell, Sony Music artist Graham Barham, Universal Music Group artist DVBBS, and the main act, Columbia Records artist Juicy J. LUVXR’s performances at events like Eagle Idol and Eagle Fest  have garnered him a loyal following among FGCU students and his local community.