Pharoah Lotto

Victorville, California — Trailblazing artist Pharoah Lotto has been making waves in the R&B/Rap industry since he started his career at the young age of 18- and he seems to be showing no signs of stopping. In 2020, Lotto released 3 incredibly catchy singles that became instant hits, with thousands of streams on Spotify and Soundcloud. The Pharoah told us immediately after releasing the songs in 2020 he was hit with the hardest trials of his life cause him to slow down on the rap scene. This year, Lotto has set the bar even higher rebranding his image with his captivating new single, ‘Big Flexer’, which combines his ingenious Cadenced Style with his signature Rap Flow.

Lotto collaborated with producer StupidBoy for this Smashing new single, and it has all the makings of a New Wave he’s creating himself. Prior to its release, Lotto shared the song with a select group of family and friends, all of whom were absolutely blown away. According to him, the secret behind his “Smooth but Turnt” music is “My Metaphors on a song mixed with the lyricism and taste I put on it”. As a talented wordsmith from an early age, Lotto ensures that his songs are more than just party bangers. Big Flexer is no exception to this, and is gathering momentum and clout internationally for this very confluence of New Hip Hop style with his masterly proper wordplay.

Part of Lotto’s inspiring career arc is his determination and vigor. According to him, he draws motivation from inside himself, which gives him the drive to put out fresh new music, year after year. He never falls short on inspiration for his music, either. He describes his journey through life as a “human video recorder” which allows him to be molded by the world around him, and keeps him constantly energized for putting out amazing music.

To learn more about Pharoah and his music, follow him on instagram. You can purchase his new single ‘Big Flexer’ on iTunes. Feel free to reach out to the artist via the email address provided for interviews and collaborations. - HipHop Amplified

Pharoah Lotto is a new artist making his presence known quickly in the music industry. Originally from Compton, he grew up in Victorville and started working on music as a teenager. One of his older peers recognized his talent at a young age and encouraged the youth to write and record. All it took was one person to acknowledge his skills, and he hit the ground running to his destiny. Pharoah Lotto’s inspiration is Andre 3000s lyricism and fearlessness and the consistency and confidence of Lil Wayne. On his musical journey, he prides himself in letting his fear fall away and finding a confident part of himself, and not being afraid to approach people. The California artist preaches a lifestyle of consistency to reach your dreams and return to consistency no matter how many times you fall away from it. What keeps Pharoah Lotto on top of his game is understanding he is unique and that it is only a matter of time before he achieves his goals of being a millionaire and his music reaching every corner of the globe. His self-awareness and confidence continue to propel him forward. Already amassing thousands of views on the preview of his next single “Big Flexer”, he plans on releasing the much-anticipated song soon! - One West Magazine

Here's our official interview...

What is your name?

I’m Pharoah Lotto

Where are you from? Your age?

I’m From Compton Ca. Moved To The Inland Empire (Victorville) at a Young Age.

What do you do?

I’m a Music Artist. I Rap, Melodize & Do Poetry As Well.

Tell us a little about your company/brand -

I Myself Am a Brand, Going Global Thru a talent And relentless Networking & Impeccable Hustle.

Where do you see yourself in 5 years?

In 5 Years I See Myself Being a Major Artist. I see myself giving back & also taking on master challenges like $1million shows and performing for hours at a time.

Who are some of your mentors?

A Big Mentor For Me Right Now is Jayceon Taylor, Very Helpful & Driven To See Me Do Better.

I look up to and get inspirations from Andre Lauren Benjamin even tho we’ve never met. I watch his every move as if he raised me.

What are you currently working on?

I’ve just Released Big Flexer Ft The Game. Next is the Music Video For the Track While Marketing More.

Next month I will Be Releasing my Ep “The Biggest Flexer” Hosted By Dj Flippp . Will be on All Major Platforms.

During COVID, we all faced struggles, what was one of your main struggles?

My biggest struggle during covid was the hult of all night clubs. Which affect me performing and networking. Also no public studios which slower paced my music output. Still nonetheless must remain consistent.

Anything you'd like to include?

Support to Me is Everything. Sharing My Posts Is What I Love The Most . Spreading Love And awareness that The Pharoah is the next Hottest Thing Is a Must!
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Thanks so much for your time! - Standish913